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The How to Blog Guide I was chatting with Lee Hezzlewood from Secure Thinking (the Internet Security specialists) the other day. Lee blogs regularly because he’s immersed in his industry – he’s passionate about it and knows it inside out. He’s doing the right thing. We all used to read books by ‘authorities’ to get […]
Google has recently made a major announcement which means that from 21st April 2015 they will be favouring mobile-friendly website designs in their search results. This news means that businesses that don’t have a mobile-friendly website will be shown less in search results and therefore could lose out on new business. To avoid losing business to your […]
Great website copy should never be seen as an optional ‘extra’ for your website and if you aren’t prepared to invest in good-quality website copy, even the most fantastic looking website simply won’t cut the mustard. Look at it this way: you wouldn’t buy an Aston Martin with a Ford Fiesta engine inside it, would […]
Studies show that many manufacturing companies still prefer to use traditional marketing techniques such as networking, trade shows and advertising to connect with their clients. However many companies still having misgivings when it comes to social media, believing it has no value in the business to business marketplace. Traditional marketing definitely has its place and […]
New Years Resolutions for Bloggers. Every year we make them and occasionally we manage to keep to them. New Year’s resolutions often represent our best intentions, which somehow fall by the way side when real life kicks in and we get caught up in the day to day workings of our businesses. If you’re a […]
Logo design and ecommerce development for high-end furniture manufacture Bluehoop Digital are really pleased to have helped Mellow Duck, designers and manufacturers of stunning furniture, to launch their business. Mellow Duck specialise in stylish upholstered furniture and accessories that provide eye-catching comfort zones to homes. Mellow Duck’s furniture is manufactured in Yorkshire from sustainable hardwood […]
With Black Friday and Cyber Monday just around the corner, how do you compete with your online competitors and get visitors to buy from you rather than someone else? The answer very much depends on attracting the right visitor to your website, selling the product they desire at the right price and how you treat […]
Here at Bluehoop Digital we have lost count of the amount of times we hear business owners saying “ I have thousands of followers on social media” which is all well and good and pretty easy to achieve BUT… how many of those followers will actually be interested in the services or products provided by […]
The importance of having a mobile-friendly website has never been so critical. For the past few years it has been increasingly important for your website to be mobile friendly – so that it looks pretty on a smaller screen. However Google is now going to show people which websites are mobile friendly and which ones aren’t […]
Deny everything – admit nothing – blame someone else… not quite what we’d advocate when dealing with a customer complaint. No business, brand or product gets everything right all the time and negative word of mouth happens. Customers are increasingly using social media as a tool to get their voice heard. If someone does post […]