Have Google Ads Got You Scratching Your Head?

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Google Ads Common Mistakes

Running Google Ads can be a mystery, especially when clicks aren’t turning into what you hoped. You start upping your budget, changing your ads and adding more and more complexity to your campaigns. You might be surprised to learn that it may not be your ads. With this in mind, we’ve listed below a few […]

Google Ads – Performance Max or Standard Shopping?

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Google Analytics

Are you considering selling your products online: Google Ads – Performance Max or Standard Shopping? It’s not just one or the other. Know the differences, set a budget and follow the data. Look at your main options Standard Shopping + Search – Old School Feed-Only Performance Max – Hack Full-Build Performance Max – New Kid […]

Digital Marketing for Manufacturers

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Digital Marketing for Manufacturers

Why manufacturers should embrace the internet Advertising and marketing have been with us in the UK since the dawn of the industrial revolution, when manufacturers recognised the need to create a demand for their products. So Josiah Wedgewood advertised his pottery to the middle class masses by word of mouth, newspapers came along and displayed […]