Digital Marketing for Manufacturers
Why manufacturers should embrace the internet Advertising and marketing have been with us in the UK since the dawn of the industrial revolution, when manufacturers recognised the need to create a demand for their products. So Josiah Wedgewood advertised his pottery to the middle class masses by word of mouth, newspapers came along and displayed […]
New website for Spectrum Community Health
We’re delighted to announce the launch of the brand new website we’ve designed for Spectrum Community Health CIC. Spectrum Health is a not for profit organisation that delivers a range of community and offender healthcare services on behalf of the NHS, Local Authority Public Health services and a number of other partners. Spectrum Health wanted […]
Websites for manufacturing firms
Different styles of websites used by manufacturing companies Manufacturing firms often present a paradox; there’s a long history of innovation in manufacturing to open new markets, but at the same time many manufacturers are using sales and marketing platforms that are well past their sell by date. (Think overseas sales agents and trade shows). It’s […]
5 Tips for keeping your website updated
A company’s website is one of it’s most important online marketing tools. Keeping your website fresh is a key factor in attracting new customers – and keeping existing ones. Here we explain why having an up-to-date website is important and some top tips to keeping it looking fresh and relevant. 1. Add a blog […]
Social Media – Is it important for manufacturers?
Studies show that many manufacturing companies still prefer to use traditional marketing techniques such as networking, trade shows and advertising to connect with their clients. However many companies still having misgivings when it comes to social media, believing it has no value in the business to business marketplace. Traditional marketing definitely has its place and […]
7 tips for writing blogs
New Years Resolutions for Bloggers. Every year we make them and occasionally we manage to keep to them. New Year’s resolutions often represent our best intentions, which somehow fall by the way side when real life kicks in and we get caught up in the day to day workings of our businesses. If you’re a […]
Logo design & ecommerce development
Logo design and ecommerce development for high-end furniture manufacture Bluehoop Digital are really pleased to have helped Mellow Duck, designers and manufacturers of stunning furniture, to launch their business. Mellow Duck specialise in stylish upholstered furniture and accessories that provide eye-catching comfort zones to homes. Mellow Duck’s furniture is manufactured in Yorkshire from sustainable hardwood […]
Increasing online Christmas sales
With Black Friday and Cyber Monday just around the corner, how do you compete with your online competitors and get visitors to buy from you rather than someone else? The answer very much depends on attracting the right visitor to your website, selling the product they desire at the right price and how you treat […]
Social Media – It’s not all about the numbers
Here at Bluehoop Digital we have lost count of the amount of times we hear business owners saying “ I have thousands of followers on social media” which is all well and good and pretty easy to achieve BUT… how many of those followers will actually be interested in the services or products provided by […]