Website Design, Marketing Consultancy and Google Ads for an International Science-Tech Start-Up

Nikalyte is an Oxfordshire-based science tech-start up who approached us for advice on how to encourage more visitors to their website. We carried out a review a their existing website which revealed a number of opportunities which would help them grow their business and reach a world-wide, specialist audience.

We began with a complete re-design of Nikalyte’s website, with a focus upon information architecture to ensure that information on their highly technical products was both clear and easy to find.

Once the new website was complete, we kicked-off a Google Ads campaign with an initial focus upon the UK scientific community, before widening the campaign to target potential customers in the United States.